CapitalG leads round at $3.1B valuation as Clay’s AI platform scales new “GTM Engineer” role across tech industry
NEW YORK, August 05, 2025–(BUSINESS WIRE)–Clay, the leading AI go-to-market (GTM) development platform, today announced it has raised $100 million in Series C funding at a $3.1 billion post-money valuation, just six months after announcing its Series B expansion. The round was led by Alphabet’s independent growth fund, CapitalG, with participation from existing investors Sequoia Capital, Meritech Capital, First Round Capital, BoxGroup, and Boldstart, as well as new investor Sapphire Ventures. This brings the company’s total funding to $204 million.
Clay’s revenue is on track to more than triple this year, and its more than 10,000 customers include leading AI companies like OpenAI, Anthropic, and Cursor, as well as fast-growing companies like Canva, Intercom, and Rippling. Clay’s platform transforms traditional sales and marketing operations, building automated workflows that can research thousands of prospects, personalize outreach at scale, and identify revenue opportunities that would be impossible to find manually. It integrates with over 150 data sources, and its AI agents enable creative research like monitoring competitor mentions to trigger personalized campaigns or analyzing satellite imagery to count warehouse parking spots as a predictor of customer fit.
Clay is demonstrating that AI can be a job creator and has pioneered the creation of the GTM Engineering role, which, while only created two years ago, has already been adopted by leading companies. There are currently over 280 GTM Engineer positions posted in companies like Cursor, Webflow, Notion, and Lovable. Furthermore, GTM engineers have built standalone million-dollar agencies, and seven independent bootcamps teaching GTM engineering skills have graduated over 2,500 students. Clay’s community spans 60 clubs across 30 countries, with particularly strong growth in developing markets like India and Pakistan. The company is on track to generate $50 million in revenue for its data and integration partners in 2025, while its ecosystem of 108 agencies worldwide represents hundreds of millions in collective revenue.
“GTM engineering represents the first true AI-native profession, and we believe that it will be tech’s next big job category,” said Kareem Amin, CEO and co-founder of Clay. “These professionals earn a median salary of $160,000 – about 20% more than traditional sales ops roles – and can make entire sales teams dramatically more effective without requiring a computer science degree. At a time when there’s a lot of anxiety about the potential for AI to take jobs, we’re honored to be pioneering a soon-to-be ubiquitous role that shows how AI creates jobs.”
