This article first appeared on GuruFocus.
Alphabet (GOOGL, Financials) introduced verification marks to its Gemini app to indicate if a video was generated or altered using Google’s AI techniques. Users may post movies and ask Gemini whether they used Google AI. The program detects AI-generated content in videos by scanning for invisible watermarks in audio and video.Alphabet stated the verification tool handles 100-MB, 90-second files. All languages and countries where the Gemini app is supported now allow image and video verification. As media platforms use generative AI capabilities, Alphabet increases content transparency. Analysts and industry professionals say lifelike AI generated content is making it harder to tell genuine from fake media.As authorities and consumers worry about disinformation and corrupted material, Alphabet has promoted watermarking and verification as AI protections. Google has not said if other products would have similar authentication features. Investors will watch Gemini updates and other AI developments as Alphabet integrates generative technologies throughout its platforms.
