Google Brings AI Into Liberty Global Networks

This article first appeared on GuruFocus.

Liberty Global Ltd. (NASDAQ:LBTYA) is linking up with Google Cloud in a five-year partnership that will put Google’s AI to work across the European telecom’s network and operations.

Under the deal, Google will roll out its AI tools to help Liberty automate parts of its network, cut costs, and improve efficiency. The companies will also explore running Google services inside Liberty’s own data centers, a move aimed at easing data sovereignty concerns in Europe while making better use of existing infrastructure.

The partnership isn’t just about the back end. Liberty Global will also begin offering Google products and services to customers, including Pixel phones and watches, smart home devices, Chromebooks, and YouTube Premium. Its operating units are expected to gradually launch smart home offerings as part of the broader push.

The tie-up also creates new opportunities around data monetization and builds on Google Cloud’s work with Formula E, where AI is already being used to drive innovation. Financial terms were not disclosed.