Netflix, Inc. (NASDAQ:NFLX) is one of the 10 Top Stocks Fund Managers Are Loading Up On in 2026.
On March 30, 2026, The Wall Street Journal reported that Netflix, Inc. (NASDAQ:NFLX) is seeking to double its NFL package from two to four annual games. According to the WSJ article, the streaming giant targets the league’s new Thanksgiving Eve matchup and an international season opener to strengthen its advertising business and subscriber retention rate. The company is currently in the final year of a $75 million-per-game Christmas Day deal and faces competition from Google’s YouTube and Amazon for the available broadcast rights. The article further noted that the move coincides with the NFL’s efforts to renegotiate media contracts after the Paramount/Skydance merger triggered a change-of-ownership clause.
In a separate development, Citizens initiated coverage of Netflix, Inc. (NASDAQ:NFLX) with a Market Perform rating and no price target. The firm cited shifting consumer preferences and noted limited near-term catalysts that could positively impact the company’s results. It currently awaits a better entry point.
Founded in 1997, Netflix, Inc. (NASDAQ:NFLX) is one of the world’s leading entertainment services companies. Based in California, the company provides its members with a vast library of films, series, and games across various genres in 190 countries.
While we acknowledge the potential of NFLX as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you’re looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock.
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