Monday, November 17, 2025

Tag: branding

The State of Fashion 2026: When the Rules Change

As fashion executives look ahead to 2026, they are contending with a fundamentally new reality. US tariffs have...

Exclusive: Hourglass Founder Carisa Janes Launches New Beauty Brand

It took a pandemic for Carisa Janes, who founded and sold Hourglass Cosmetics to Unilever Prestige, to start...

The End of Teen Vogue Completes Fashion Media’s Retreat From Politics

This week’s news that Teen Vogue will cease publication as a standalone outlet marked the end of an...

Coty Stares Into a Gucci-less Void

Coty is figuring out what life post-Gucci looks like. On Wednesday, in its first earnings report since Kering...

Van Cleef & Arpels’ Alhambra: How to Update a Timeless Charm

How does a jewellery house update an iconic collection that’s fundamental to its bottom line? In the case...

Will Mikayla Nogueira’s Lip Kit Kill the Clean Girl?

In a world of no-makeup makeup and slicked back buns, TikTok mega-influencer Mikayla Nogueira has fought a half-decade...

What Next for Kenvue’s Beauty Brands?

Some of America’s biggest beauty brands have a new owner — and an uncertain future. On Monday, consumer...

Exclusive: Khloé Kardashian Wants to Make ‘the Next Elizabeth Taylor’ Perfume

Khloé Kardashian is famous enough that when I type her name, autocorrect fills in the accent mark above...

Investors’ Conservative Panic Isn’t Silencing Queer Beauty Founders

David Yi launched his beauty label, Good Light, in a different time. After creating the website Very Good...

BoF VOICES 2023: Craft, Culture and Colonial Legacies

OXFORDSHIRE, United Kingdom — Wednesday morning at The Business of Fashion’s VOICES 2023 gathering, editor-in-chief Imran Amed and...

Why Lululemon and the NFL Are Teaming Up

Lululemon made its name as a yoga brand, but lately it’s been leaning on other sports to boost...

Luxury Brands Turn On the Charm in China to Kindle Spending Recovery

As Chinese shoppers dip toes back in the luxury pool, brands are targeting economically resilient high-earners with distinctive,...