Tom Lee Calls MrBeast’s Finance Bet The Next ‘Robin Hood, SoFi, Chime Combined’ For GenZ—’He’s The Guy’ – BlackRock (NYSE:BLK), BitMine Immersion (AMEX:BMNR)
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Thomas Lee, Chairman of BitMine Immersion (NYSE:BMNR), said that YouTube sensation Jimmy Donaldson, also known as MrBeast,’s entry into the financial sector could trigger a significant shift in the financial preferences of younger generations.
Lee, also the co-founder of Fundstrat Global Advisors, shared his thoughts as a keynote speaker at the Consensus Hong Kong event on Wednesday. He suggested that MrBeast’s banking venture might position itself as the go-to financial platform for Gen Z and Gen Alpha, potentially serving as a key entry point to cryptocurrency.
“He is the guy….basically the next Robin Hood, SoFi, Chime combined,” Lee said about Mr. Beast’s financial institution.
He noted that Gen Z and Gen Alpha together account for about 120 million people in the U.S. alone, while MrBeast commands a global following exceeding one billion.
“These customers aren’t necessarily wealthy today,” Lee commented. However, he foresees a significant wealth transfer in the coming decade.
“This generation is set to inherit trillions in the next few decades,” he later wrote on X.
BitMine-MrBeast Bet High On Gen Z
Lee’s investment was driven by his belief that MrBeast, with his 330 million subscribers, would become “the most impactful entertainment brand in the world” while integrating crypto into a new financial services platform.
Lee said MrBeast’s investment in Step benefits BitMine, as it allows the company to align with Step while targeting Gen Z and Gen Alpha consumers and tapping into the rise of a “digital asset life.”
Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.
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