Cathie Wood Just Poured $18 Million Into Meta Stock. Here’s Why.

Cathie Wood, the founder of ARK Invest, has a reputation for adding stocks to her portfolio when others hesitate. Besides Apple (AAPL), shares of all other Magnificent Seven stocks are down so far this year. Wood took this opportunity to add $18 million worth of Meta Platforms (META) shares ahead of the company’s July 29 earnings…


Cathie Wood Just Poured  Million Into Meta Stock. Here’s Why.

Cathie Wood, the founder of ARK Invest, has a reputation for adding stocks to her portfolio when others hesitate. Besides Apple (AAPL), shares of all other Magnificent Seven stocks are down so far this year. Wood took this opportunity to add $18 million worth of Meta Platforms (META) shares ahead of the company’s July 29 earnings report. Despite Meta remaining one of the biggest beneficiaries of the AI boom, its stock is still down about 8% year-to-date (YTD) and 21% below its 52-week high, also trailing the tech-heavy Nasdaq Composite ($NASX). For Wood, however, the recent pullback appeared as an opportunity to load up on a rapidly growing AI stock. Here’s why.

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Wood Sees a Core Business That Keeps Getting Stronger

While the market is only focused on how AI capex spending is rising, it has gone unnoticed that Meta’s underlying business remains strong. It is one of the main reasons Wood chose to add 28,106 Meta shares worth roughly around $18.16 million to ARK Invest, despite the stock dip. Currently, Meta holds a 7.8% total weight across various ARK Invest Funds. Meta’s advertising business is boosting its Family of Apps segment, which consists of all of its social media platforms. FoA business revenue reached $55.9 billion, up 33% year-over-year (YoY), while operating income also rose 24% to $26.9 billion in the first quarter. Ad revenue alone contributed $55 billion. Total revenue increased 33% YoY to $56.3 billion.

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But Meta just didn’t show ads. It served 19% more ad impressions across its platforms while simultaneously increasing the average price per advertisement by 12%. Management stated that stronger engagement across its apps, improved advertiser performance, and healthier macroeconomic conditions all contributed to the pricing strength. AI is improving the company’s advertising business, which investors might have overlooked. Instagram and Facebook saw one of their strongest engagement improvements in years, with total video watch time climbing more than 8% globally and reels time spent by 10%. Management credited this to meaningful improvements in how its AI systems understand both users and content. The top-line growth even translated to improved profitability. Earnings increased 62% to $10.44 per share.

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