Dear Apple Stock Fans, Mark Your Calendars for July 30

Tech juggernaut Apple (AAPL) is set to report its third-quarter results for fiscal 2026 on July 30, after the market closes. Before that, Apple was enjoying its time on Wall Street, as it recently surpassed chipmaker Nvidia (NVDA) to become the most valuable company, claiming the spot at market close for the first time since…


Dear Apple Stock Fans, Mark Your Calendars for July 30

Tech juggernaut Apple (AAPL) is set to report its third-quarter results for fiscal 2026 on July 30, after the market closes. Before that, Apple was enjoying its time on Wall Street, as it recently surpassed chipmaker Nvidia (NVDA) to become the most valuable company, claiming the spot at market close for the first time since April 2025. This proves to be a significant win for Apple ahead of its quarterly results, which might reveal the financial impact of the memory chip shortage.ย 

Let’s take a closer look at Apple now and where it could go from here.

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About Apple Stock

There’s not much that needs to be said about the iPhone maker. Apple has been a Wall Street stalwart, as its products have permeated across the world. Apart from iPhones, the company also sells AirPods, Apple Vision Pro, Apple TV, Apple Watch, and third-party accessories. Headquartered in Cupertino, California, Apple currently has a market capitalization of $4.95 trillion.ย 

The last iPhone refresh cycle has been significantly robust. iPhone 17s have been flying off the shelves since their launch last fall, and this trend has continued well into the second quarter. Apple’s growth has also been aided by its high-margin service offerings. Over the past 52 weeks, AAPL stock has gained 58%, while it is up 25% year-to-date (YTD). The company’s shares hit a 52-week high of $342.89 during today’s trading session and are only down marginally from that level.

Apple’s stock does not come cheap, of course. Given its earnings growth, its price-to-earnings ratio of 38.45x is on the high side, especially compared with the industry average of 30.98x.ย 

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The Noise Surrounding Apple

On the cusp of Tim Cook stepping down as CEO, after nearly 15 years of leading Apple and expanding its reach, the company has been hit with price increases. For quite some time, the company’s solid moat has shielded its customers from price increases. However, last month, Apple was forced to raise prices to pass on higher memory and storage costs.ย 

Although it doesn’t affect its moneymaker iPhone, further price increases could affect the product. Counterpoint Research estimates higher component costs, adding roughly $200 per iPhone for Apple. Moreover, as the company adds more AI features to its stellar smartphone, it will require more memory, potentially increasing unit costs.ย 

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