Jim Cramer Isn’t Convinced About Nike’s (NKE) Turnaround

We recently published Jim Cramer Discussed AI “Mojo” & Commented On These 13 Stocks. NIKE, Inc. (NYSE:NKE) is one of the stocks discussed by Jim Cramer. Athletic apparel retailer NIKE, Inc. (NYSE:NKE) is a frequent feature on Jim Cramer’s radar. The CNBC TV host has discussed the firm several times over the past couple of…


Jim Cramer Isn’t Convinced About Nike’s (NKE) Turnaround

We recently published Jim Cramer Discussed AI “Mojo” & Commented On These 13 Stocks. NIKE, Inc. (NYSE:NKE) is one of the stocks discussed by Jim Cramer.

Athletic apparel retailer NIKE, Inc. (NYSE:NKE) is a frequent feature on Jim Cramer’s radar. The CNBC TV host has discussed the firm several times over the past couple of months. Most of his remarks have focused on NIKE, Inc. (NYSE:NKE)’s turnaround under CEO Elliott Hill. Cramer has generally praised Hill and, at times, sounded confident that the firm’s China operations could also experience improvement after a shift in its North American operations. However, more recently, he has shifted his tone. While he is still a believer in Hill, Cramer is unable to figure out how NIKE, Inc. (NYSE:NKE)  could improve its business. HSBC discussed the firm on April 13th as it cut the share price target to $48 from $90 and lowered the rating to Hold from Buy. Some of the factors that were present in HSBC’s coverage included difficulties in several regions and limited visibility. In this appearance, Cramer compared NIKE, Inc. (NYSE:NKE)’s turnaround with Intel’s:

“Now contrast that unfortunately with what Nike is doing. In one year they have not pivoted. And I bring that up and it’s very painful because I like Elliott Hill very much. But, they have not pivoted, yet.”

Jim Cramer Isn't Convinced About Nike's (NKE) Turnaround
Jim Cramer Isn’t Convinced About Nike’s (NKE) Turnaround

Leonard Zhukovsky / Shutterstock.com

While we acknowledge the potential of NKE as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you’re looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock.

READ NEXT: 33 Stocks That Should Double in 3 Years and Cathie Wood 2026 Portfolio: 10 Best Stocks to Buy. 

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